The Mass Communication program at Eton College India provides students with a comprehensive understanding of the media and communication industry. This program delves into various aspects of journalism, broadcasting, public relations, advertising, and digital media. Students learn to create, produce, and manage content across different media platforms, with a focus on media ethics, research methods, and the impact of mass communication on society. Graduates of this program are well-prepared for careers in media houses, PR agencies, advertising firms, and digital marketing companies.
Journalism
Role: Gathering, verifying, and presenting information through various media channels
Relevance: In India, journalism plays a crucial role in informing the public, holding power to account, and shaping public opinion. Graduates of mass communication programs are in high demand by local news organizations and media outlets.